Just Give Me A Reason hitmaker Pink has appeared in a new ad as part of PETA's Rather Go Naked Than Wear Fur campaign.

The 90 foot wide billboard, which is to be displayed in New York's iconic advertising district during New York Fashion Week, features a photo of the singer naked with the tagline 'I'd rather go naked than wear fur'. She commented 'I would like to say I've always been fur-free. Unfortunately, I went through a selfish phase and wore fur on a couple of occasions. But I wised up and now boycott fur completely. I wish everyone was forced to learn the horrors that these animals go through for fashion trends'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.